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dc.contributor |
Universitat de Vic - Universitat Central de Catalunya. Departament de Comunicació |
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dc.contributor.author |
Ginesta Portet, Xavier |
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dc.contributor.author |
Faedo, Nahuel Ivan |
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dc.date.accessioned |
2023-12-20T09:09:16Z |
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dc.date.available |
2023-12-20T09:09:16Z |
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dc.date.created |
2023 |
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dc.date.issued |
2023 |
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dc.identifier.citation |
Ginesta, X, i Faedo, N.I. (2023). “The influence of North American Ownership on the Business, Management and Communication Model of Spanish Professional Football: A Case Study of Real Club Deportivo Mallorca (2016-2021)” Communication & Sport, 11(5), 949-967 https://doi.org/10.1177/21674795221106118 |
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dc.identifier.issn |
2167-4795 |
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dc.identifier.issn |
2167-4809 |
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dc.identifier.uri |
http://hdl.handle.net/10854/7583 |
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dc.description.abstract |
The objective of this article is to analyze the changes in the management model of RCD Mallorca, a LaLiga football club, with the arrival of a new, North American majority shareholder (ACQ Legacy Partners LLC) in 2016. It also analyzes journalists' perception of the new ownership. Our method is a case study design, using qualitative methodological triangulation: a focus group discussion with non-sports executives of the entity, non-participant observation, in-depth interviews with the CEO of RCD Mallorca and its Director of Communication, as well as semi-structured interviews with journalists that regularly cover the club's information. The results show how the club has developed its management model from one focused on the short-term to a rational and analytical one that incorporates long-term planning. Meanwhile, journalists criticize that they are experiencing a process of disintermediation, since the club ends up competing with them in content creation thanks to the potential of the new digital environment. |
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dc.format |
application/pdf |
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dc.format.extent |
19 p. |
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dc.language.iso |
eng |
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dc.publisher |
SAGE |
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dc.rights |
Tots els drets reservats |
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dc.subject.other |
Futbol |
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dc.subject.other |
Futbol -- Aspectes econòmics |
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dc.subject.other |
RCD Mallorca |
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dc.title |
The influence of North American Ownership on the Business, Management and Communication Model of Spanish Professional Football: A Case Study of Real Club Deportivo Mallorca (2016-2021) |
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dc.type |
info:eu-repo/semantics/article |
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dc.identifier.doi |
https://doi.org/10.1177/21674795221106118 |
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dc.rights.accessRights |
info:eu-repo/semantics/closedAccess |
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dc.type.version |
info:eu-repo/publishedVersion |
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dc.indexacio |
Indexat a WOS/JCR |
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dc.indexacio |
Indexat a SCOPUS |
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